OFFICEWORKS 'GIFTS FOR IMAGINEERS' / TREASURE HUNT
We had the great pleasure leading the production of this lovely story behind the Officework's new Christmas campaign, "Gifts for Imagineers". It follows Alice, a young aspiring adventurer, as she is sent on a festive treasure hunt by her adoring Grandpa. Upon discovering her gift, Alice turns the tables, and it's Grandpa who must now follow her clues.
Alice character concept design
Grandpa character evolution from first to final design
Environment concept design